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Zach Baran

Zach Baran

Director & Co-Founder of Arctos Partners. Head of Arctos Insights. I lead our research and data science efforts at the firm. I sometimes do other stuff.

From Cold Calls to Clicks: A Realistic Digitization Model for Season Ticket Sales
Apr 14, 2025

From Cold Calls to Clicks: A Realistic Digitization Model for Season Ticket Sales

Zach Baran
Sushaan Modi
Brian Lafemina
Zach Baran, +2
Arctos Insights Flash Piece: Impact of the April 2 Tariffs on North American Sports
Apr 08, 2025

Arctos Insights Flash Piece: Impact of the April 2 Tariffs on North American Sports

Zach Baran
Sushaan Modi
Zach Baran, +1
Sports MediaSports Media
Viewership Is Overrated
Mar 04, 2025

Viewership Is Overrated

A Primer on Valuing Sports Media Deals

Zach Baran
Sushaan Modi
Eddie Richardson
Zach Baran, +2
Sponsorship & PartnershipSponsorship & Partnership
A Modern Approach to Partnership
Dec 10, 2024

A Modern Approach to Partnership

Examining the evolution of sports sponsorships and the foundations for a modern approach to sports partnerships

Sushaan Modi
Zach Baran
Adam Grossman
Brian Lafemina
Sushaan Modi, +3
Best In ClassBest In Class
What Does Best-In-Class Mean in Sports?
Nov 14, 2024

What Does Best-In-Class Mean in Sports?

A synthesis of operating principles for sports franchise ownership and management.

Zach Baran
Zach Baran
NFLNFL
+2+2
2024 Media Update
Sep 18, 2024

2024 Media Update

Zach Baran
Sushaan Modi
Jeff Krolik
Zach Baran, +2
Sports MediaSports Media
Bundle Power
Mar 05, 2024

Bundle Power

Reflections On “Spulu” (FOX-Disney-Warner Bros. Sports JV) and Netflix/WWE

Zach Baran
Zach Baran
Big TechBig Tech
+1+1
2023 Media Update
Oct 17, 2023

2023 Media Update

Sushaan Modi
Zach Baran
Jeff Krolik
Sushaan Modi, +2
Big TechBig Tech
+1+1
The Impact of AI, Part I
Jun 12, 2023

The Impact of AI, Part I

Why This Matters for Sports Investors

Zach Baran
Zach Baran
MLBMLB
+1+1
The RSN Model
Mar 09, 2023

The RSN Model

Future of Sports Media

Zach Baran
Zach Baran
From Arctos Insights, the applied research and solutions platform of Arctos Partners, focused on Sports and Investing.

The Breakout by Arctos

From Arctos Insights, the applied research and solutions platform of Arctos Partners, focused on Sports and Investing.

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